West Palm Beach, FL – Primacy's sister company, ZenSource announced today that Forrester Research Inc. has included the company in The Digital Experience Platforms Landscape, Q2 2023. The report discusses the value that Digital Experience Platforms (DXP) offer to businesses, such as enabling marketers to optimize their digital strategies and deliver omni channel web experiences. The report also helps tech leaders “understand the value they can expect from a DXP vendor, learn how vendors differ, and select one based on size and market focus.” Forrester has acknowledged the ZenSource platform among 33 notable platforms in the industry.
“We’re honored to be included in this report and recognized among some of the notable platforms in the industry. We especially want to thank our clients for providing insights over the years to help us evolve ZenSource to the platform that it is today.” - Jon Stewart, President, ZenSource.
The Forrester report notes that technology and data leaders should consider DXPs to evolve their web experiences and MarTech platforms, and that core use cases for this market include omnichannel experiences tailored to context, experience and content governance, content lifecycle, no-code experience composition, and orchestration of omnichannel journeys.
“We are very proud to be included amongst this group of what we see as MarTech industry leaders,” said Stan Valencis, CEO of parent company Digital United. “We believe this is a true testament to the ZenSource team’s vision, execution and leadership in developing the platform. Our clients demand continuous innovation in today’s ever-changing digital world, and look to us to bring the latest and greatest solutions to help them improve their business outcomes. The ZenSource platform has done just that.”
ZenSource is a MarTech software platform providing a custom-built, enterprise grade-open source experience platform, built on Drupal with an optimized authoring experience and code base designed to jumpstart development, decrease time to market and scale to the largest multi-site web ecosystems. The platform also contains an AWS powered hosting cloud, ideal for regulated industries as it generates the highest level of security & control, performance and best in class, personalized service from a dedicated high-touch onshore team. ZenSource supports Fortune 50 and Fortune 500 companies as well as top brands across Healthcare, Education, Financial Services and Manufacturing.
This press release was originally published on the ZenSource website.
Primacy is a full-service digital experience agency that provides unparalleled client service and in-depth industry expertise. We create smarter experiences that connect with people during meaningful moments—building greater value for brands while driving measurable results.
Primacy works with a diverse range of clients in verticals including consumer, financial services, healthcare, manufacturing, and higher education. Clients include Aetna, Amica, Boston College, Cannondale, Cornell University, Dolby, The Hartford, HMR Weight Management Services Corp., Joslin Diabetes Center, MIT, Mutual of Omaha, Rice University, SCAN Health Plan, Stanley Black & Decker, Tufts Medical Center, UChicago Medicine, University College London and more.
The company is headquartered in West Palm Beach, with offices in Boston, and Hartford. To find out more, visit www.theprimacy.com