In a digital-first world, our leaders inspire us to be second to none.

Stan Valencis


About 25 years ago, Stan was in his garage programming accounting software with his yellow lab Tuco. An early adopter of digital primacy, Stan shifted his company’s focus, scale and capabilities. Today, he has built a network of agencies that offer 360-degree digital capabilities. While each agency offers distinct capabilities, the caliber of talent, service and work consistently delivers outsized returns for our clients' digital investments. From Fortune 100s to the Ivy League universities, our nearly 10 out of 10 client retention level reflects our commitment and success.

Stan Valencis, President of Primacy
Photo of Mia Walters, SVP, Client Experience

Mia Walters

SVP, Client Services

Mia is an industry icon, with 30 years of agency and marketing experience, leading client services, digital experience teams, and corporate marketing departments. Since joining Primacy, Mia has guided our client services group and industry strategists as they develop the high-impact insights, digital experiences and marketing campaigns that are the foundation of our client relationships.

Charlie DeLong

SVP, Technology

By focusing on the usefulness of technology instead of the technology itself, Charlie implements user friendly solutions that are transformative for organizations while driving ROI. Collaborating with our teams and clients to align technology with business outcomes forms long-lasting strategic relationships.  Charlie has an impressive track record of producing tangible and measurable results across a wide range of industries and transformative projects.

Photo of Charlie DeLong, SVP, Technology
Photo of Meaghan Shanley, SVP, Experience

Meaghan Shanley

SVP, Experience

Meaghan’s expertise in user experience, information architecture and content strategy has guided the development of countless effective and meaningful experiences for our clients. She helps teams craft content-rich digital strategies and develop actionable customer experiences to ensure users' interests and clients' business goals and brand are at the forefront.  

Kieran McCabe

SVP, Creative

With 20 years of experience in creative direction, interactive design and art direction—Kieran guides all of Primacy’s Creative teams as we develop and evolve brands, marketing campaigns, breakthrough digital experiences, and more. He has also led the work on a number of successful, award-winning projects—including multiple Webby and Anthem Awards.  

Photo of Kieran McCabe, SVP, Creative
Photo of Allison Minutillo, SVP, Marketing Services

Allison Minutillo

SVP, Marketing Services

Through her leadership, Allison motivates and inspires her team to define and execute multi-channel marketing strategies with actionable plans intended to simply even the most complex of business challenges. In short, she gets the job done with surgical proficiency and dizzying speed through her ability to cut to the chase, ignite peoples’ strengths, and draw out their best work.  

Tom Miller

VP, Data Analytics 

Tom is an experienced analytics practitioner with over 20 years developing the culture, process and technologies needed to deliver successful data-informed digital strategies. Before he joined Primacy, Tom led analytics teams for agencies, non-profits and companies ranging from startups to the Fortune 50.  

Photo of Tom Miller, SVP, Data
Photo of Carla Johnson, VP Client Services

Carla Johnson

VP, Client Services 

Carla partners closely with clients and Primacy team members to ensure business and brand objectives are always met—both on a day-to-day basis and against long-term strategic needs. As the voice of the client to the extended team, Carla pulls from nearly twenty years of experience delivering strategic and executional excellence from cross-functional, collaborative teams. 

Matt Cyr

VP, Group Director, Strategy 

Matt leads Primacy’s team of industry-aligned experts in Education, Healthcare and Financial Services—including strategy engagements for 5 of the top 25 universities in the world and some of the top hospitals and health systems in the country. Before joining Primacy, he led marketing and communications teams at Boston Children’s Hospital, Dana Farber Cancer Institute and Northeastern University. 

Photo of Matt Cyr, VP, Group Director, Strategy
Photo of Kate Hutchinson, AVP, Account Services

Kate Hutchinson

AVP, Project Management 

Kate sets the bar for project management, providing expertise and leadership for a range of communications and digital strategy projects—including brand relaunches, CRM initiatives, and an 18-month rolling website launch plan for a major health system. Today she also guides our project management department itself—developing a team that is essential to our successful client relationships.